Our thesis
The lead was neverthe product. The list was.
Fuego Leadz exists to sell one kind of lead: the highest-intent kind. Real people actively shopping for coverage, captured while their intent is white-hot, AI-vetted for quality, and streamed to your dialer in seconds. Some of them ring you live. No resold files. No aged lists. No name dialed by ten agents before it reaches you.
What we are
The highest-intentleads in the market.
Most vendors pass along data they bought from someone else. We sit on the other side of that. Three things separate a Fuego lead from a list, and they hold on every lead we deliver.
Every lead is in-market
These are real people actively shopping for coverage, captured the moment their intent is white-hot. Not curious browsers, not a file we found. People ready to talk about final expense, IUL, and the lines you sell.
AI vets every lead
Every lead is vetted for quality by AI before it ever reaches you, so what lands in your feed is a real, in-market shopper. The consent, the timestamp, and up to 10 data points ride on the record from capture to your portal.
We deliver it in seconds
The moment a prospect converts, the lead streams to your dialer, newest first, while intent is still hot. The catalog includes inbound calls too, where the prospect rings you for a warm live conversation.
The difference
A list goes cold. A lead stays hot.
The aged list
Cold on arrival.
cold lead
- ✕Bought, aged on a shelf, then resold
- ✕No read on intent, every name a coin flip
- ✕Consent is murky, undocumented, or missing
- ✕Lands as a stale CSV days after it converted
The Fuego lead
Hot off the floor.
hot lead
- ✓Captured while intent is white-hot, in-market now
- ✓AI-vetted for quality on every lead, real shoppers only
- ✓TCPA consent captured and stored at the form
- ✓Streamed to your dialer in seconds, or rings you live
Compliance posture
Consent goes in.A scrubbed lead comes out.
We treat compliance as part of the product, not a disclaimer at the bottom of an invoice. The same record that protects you is what proves the intent is real. Here is what rides on a single lead from the moment it converts.
- consent_text
- "I agree to be contacted..."
- captured_at
- 2026-06-22 14:02:18 ET
- ip_address
- 73.142.x.x
- data_points
- 10 captured
- ai_quality_check
- passed · in-market
Consent at capture
Every lead is 100% consent-captured. We store the exact consent language, the timestamp, the IP, and up to 10 data points on the record itself.
Scrubbed before delivery
Each number is screened against the National Do Not Call Registry before it reaches your portal. Nothing ships unscrubbed.
Licensed agents only
Your NPN is required to sign up, and licensure is verified before a single lead is delivered. The marketplace stays clean on both sides of the trade.
Data rights honored
We handle CCPA access, deletion, and do-not-sell requests on demand, with the full record on file to back every lead.
How the operation runs
A focused catalog,refreshed every week.
We generate across more than 10 verticals, from final expense and IUL to mortgage protection, term, whole life, and living benefits, and we go deep on each one instead of spreading thin. Every vertical runs in three tiers, priced and capped per week, so you can scale volume as your funnel grows. Every lead is exclusive to you, on every tier.
Run a team or agency? See how agencies plug in. More than 15 independent, licensed insurance agencies already buy and dial these leads.
0+
fresh leads delivered
Every one exclusive, never resold, and never called before the agent dials
$0M+
in agent-written policies
Written by the independent, licensed agents who dial these leads, never by Fuego
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verticals generated
Final expense, IUL, mortgage protection, term, whole life, living benefits, and more
0+
agencies served
Independent, licensed life insurance agencies buy and dial these leads, never Fuego
0
tiers each
Bronze, Silver, and Gold, priced and capped per week
0
data points
Up to 10 captured on every lead, so the first dial is informed
The catalog
Every vertical, priced and capped by the week.
The mission
Sell only the lead wewould want to dial ourselves.
We are an ally to the agent on the phone, not a data reseller. Highest-intent leads, AI-vetted for quality before they reach you. Transparent pricing through Stripe. Live counts before you spend a dollar. Buy a single pack or subscribe weekly for a standing discount. The standard is simple: if we would not dial it, we do not sell it.
Open every week
Stop dialing the dead.Start dialing the live.
Create your account, verify your license, and watch fresh inventory open every Sunday. No card to browse.
Licensed agents only · NPN verified before any lead is delivered